Hallam’s Senior Digital Strategist Liam Malson will show you how you can adapt your marketing strategy to the changing business environment driven by digital developments.
The line between offline and online is becoming more and more blurred every day and consumers seek seamless marketing experiences. Marketers can no longer think in silos and separate campaigns by their channel – digital and non-digital.
So new consumer behaviours and expectations call for a new approach to marketing.
Liam will show you new ways of thinking about your marketing strategy and share new concepts that you can take away to apply to your own marketing tactics.
Who is the event for?
This workshop is open to SMEs based in Derbyshire and Nottinghamshire.
9am: Registration, breakfast and networking
9.30am: Welcome and intoduction to the D2N2 Growth Hub
9.40am: Workshop presentation
10.45am: Tea and coffee break
11am: Workshop presentation
About the speaker – Liam Malson
Liam is a Senior Digital Strategist with over eight years of experience working with SMEs and big brands like Wilko and Holland & Barrett. Liam helps companies to align their digital marketing strategy with their business objectives. He works with Hallam’s specialist teams to create digital strategies that deliver results. His knowledge and experience span across our digital services from website development to SEO and paid search to social media.
To book your place please see the event page here.
This workshop is hosted by the D2N2 Growth Hub and Broxtowe Borough Council. It is part-funded by the European Regional Development Fund.