Link popularity is a measure of how many other sites have links to your site. in a nutshell it’s how many other sites have “voted” for your site by linking to it. Link popularity is an important measure of your web marketing strategy.
Marketleaps Link Popularity checker was a tool which allows you to compare how many inbound links your sites has, as compared against your favourite three competitors.
It’s irresistable – a very satisfying way to prove mine’s bigger than yours, so to speak.
Let me know what you think.