Your customers are searching the Internet on their mobile phones. But what are they searching for? Google has a new Keyword Tool so you can find out and optimise your site for mobile phones.
The Google Mobile Keyword Tool gives you the data you need to work out which words people are using to discover you when they’re browsing on a mobile. Whether you want to target smartphone users with full internet browsers, people using mobile (WAP) browsers or all mobile web users, this tool will only show you stats for the devices that you are interested in.
To keep things simple, Google has integrated this new information into their existing keyword tool.
Simply click on “Advanced Options” for access to the mobile search data:
You can use this to discover the best terms to target in your SEO campaign for mobile phones. This data can help you to create a website that has been optimised for mobiles, to improve your existing phone-friendly site or to generate new content for visitors who are on the go.
Get your mobile SEO sorted out now!