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Our approach

Totally integrated and results-driven

Our effective approach has meant that we’ve been able to produce efficient, value-driving campaigns for our clients.

Integrated digital services

We ensure that campaigns across multiple channels are integrated, with consistent messaging, targeting and content delivery.

Results-driven marketing

Whether it’s increasing brand awareness or hitting a certain Cost Per Acquisition, we select placements that work towards achieving a particular goal.

Partner sourcing

We carefully review a pool of partners that we deem appropriate for our clients, comparing costs, audience and campaign objectives.

In-depth partner sourcing research and management

The affiliate marketing industry is one of the most profitable advertising routes available to businesses, but it’s not always easy to get right. That’s where we come in – we’ve got the expertise in growing affiliate marketing programmes and driving success for our clients.

With so many different affiliate partners available for businesses to team up with, we need to make sure that the right ones are selected in order to meet objectives. We take time to carefully consider a pool of potential partners, bearing in mind the cost and audience type/size of each one. We’ll keep your campaign objectives at the forefront of the decision making, then recommend the best selection for you.

Important collaboration

It’s important that your affiliate programme complements the SEO, PPC and direct marketing operations you have in place, in order to ensure the best possible results are achieved. That’s why we make sure our bespoke campaigns are carefully blended with other digital services so that the messaging and content will always be consistent.

An award-winning team

Our award-winning paid media team has over 50 years of combined experience between them, having worked on a variety of account types for businesses of all sizes – so when you choose us, you know you’re in good hands.

Client testimonial

Partnering with like-minded businesses

“The Hallam team has been our “critical friend” – challenging our thinking, raising our awareness of new marketing opportunities, and providing us with support and guidance.”

Sally Middlemiss - Director, Rutland Cycling

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