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Effective positioning of your brand

Building meaningful relationships

If you have an online presence, you need to be aware of your reputation and understand the importance of monitoring what the internet says about your company. Our 3 focus areas to managing reputation:

Analysis

We will conduct a situation analysis of your online presence and compare with key competitors.

Brand positioning

We use a variety of tactics to position your brand as an expert in their field, and in a positive light.

Collaboration

Working with other specialists, we ensure your brand ranks against your competitors online.

A reputation to be proud of

Whatever state your brand is in, we will work to manage your online reputation to allow us to position your brand as experts within your field and rise above the competition.

Our specialists will conduct research and audits to understand the current position and reputation of your business in comparison to competitors and to discover opportunities based on your industry, products and services.

Usually, our clients need one of three things: repair, rebuild or nurture.

Repair

The first step is to repair some of the damage. We offer reviews management and can advise on engaging disgruntled customers. Quite often, we gain coverage in high authority sites which can push down any negative coverage down the organic search results.

Rebuild

The next step is to start rebuilding reputation. Through various marketing services such as PR and social media, we will work with you to grow your brand’s reputation positively.

Nurture

Bad news and bad services can happen to the best of businesses. We make sure we constantly monitor your brand and ensure the messaging hitting your audience is consistent.

Building a positive relationship with the media and your key audiences are just as important offline, too. As a leading reputation management agency, we will build strong relations with both online and offline media, to help raise positive awareness of your brand, and protect it in a crisis.

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Take the first step to helping your business thrive online

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