How Hallam is helping clients to navigate the COVID-19 pandemic.

Eleanor has over 6 years experience in digital marketing and is an SEO Strategist at Hallam.

Eleanor graduated from Nottingham Trent University with a BA (Hons) in Modern Languages (Spanish and Italian) and European Studies in 2012, her language skills earning her a position as an SEO Executive in an international digital marketing agency in Nottingham.

She later took on a role as a PPC Executive in order to gain experience in paid advertising. In 2013, Eleanor took a hiatus in her career, as she won a competitive bursary allowing her to get an MA in International Development, a subject that she is passionate about – writing a dissertation on psychological cues to inspire altruism rather than relying on guilt and shame as the tool used by many charities in their marketing.

Having gained her MA, Eleanor started working at Hallam, in order to gain expertise in SEO. PPC, content and social media marketing, where she later specialised in technical and international SEO as well as enjoying looking at overall digital strategies and the relationship between disciplines.

Her interest lies in particular within the remit of technical SEO, international SEO and web marketing for charities.

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