Mark has a strong background in digital marketing, this stems from his MSc in International Marketing gained from Sheffield Hallam University. Prior to joining Hallam, he worked for a Fluid Power manufacturer where he delivered digital marketing campaigns targeting both their B2B and B2C customers. Mark has more than 6 years experience working in the digital industry both agency side and client side, and managing campaigns across a range of networks and channels. Google Analytics and AdWords accredited in search, display, remarketing and shopping, Mark has a passion for skateboarding and travel.
Latest posts by Mark
Attribution modelling is the method used to measure the financial effectiveness of a communication channel and the impact this has on business goals. Attribution modelling can be measured against a...
This simple tactic can help improve your link building campaigns, and will have a direct impact on your rankings. This post will explain what link blending is, how it works...
Google Optimize is a free CRO tool that links directly to Google Analytics. This powerful tool allows you to run CRO experiments with ease and can be set up in...
- Why #Podcasts Should be Part of Your Businesses' Content Strategy https://t.co/fpFlcnRhtP (July 2017) according to… https://t.co/3uSmCgKJa3
- @CommsChat A3 - Market not over saturated yet so great opportunity to deliver engaging content in personal way, bui… https://t.co/ZAzFvfv7h2
- @alexjonespr @HallamInternet Thank you all so much for supporting our work with #homeless and vulnerable people.
- A must read for all of my charity contacts out there! @JeanFrewSEO. #AdGrants #PPC #CharityMarketing https://t.co/NKqLu9xRtK