Becca joined Hallam with 10 years of experience writing copy on a diverse range of subjects for various online channels.
She graduated from The University of Nottingham with an MSc degree in Biochemistry and a Postgraduate diploma in Journalism from Cardiff University.
Prior to joining Hallam, she worked as a journalist, communications officer and most recently as a health writer for Boots. She enjoys the challenge of writing copy to help achieve specific goals and aims to continually learn new digital skills.
Latest posts by Rebecca
Content marketing is essential to being successful online, but how you use it depends on your business and sector.
Are you unsure about whether it is worth spending your time and money on content marketing for your B2B company? These examples will show you how B2B brands are creating...
Many businesses fall into the trap of producing content without ever taking the time to create personas or map out their buyers’ journeys.
When was the last time you carried out a content audit of your website? If you’ve never done one, or it’s been a long time since your last audit, you...
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