Create engaging and authoritative content that helps you achieve your business goals
-
Use content to boost your online success
Content marketing is the process of producing relevant, valuable content to your target market which drives brand recognition, loyalty and ultimately sales.
Digital marketing success requires great content. It should promote your brand, engage your target audience and build your authority. It establishes you as a thought leader and is essential to improving your search rankings.
-
Communicate with professionally written content
Engaging content comes in many forms. Our team of experts will create outstanding content on any subject, for any audience and will communicate your key brand messages effectively. We relish the challenge of bringing to life complex information or dry numbers.
The team at Hallam can create everything from white papers, infographics, videos, articles, webcasts, guides and reviews and then make sure it gets the exposure to engage with both current and potential customers and clients.
-
Showcase your talents by establishing yourself as a thought leader
By writing features and articles for leading publications, we can position you as an authoritative and informed voice in your industry. Not only will we build your brand recognition, but your search rankings will be boosted thanks to high-value links to your site.
We can work on single, standalone content marketing projects or on on-going campaigns that link in with your overall digital strategy.
-
Support your great content with great promotion
Our Digital PR team members will use their vast experience, industry contacts and specialist tools to ensure your content is placed on as many relevant and high-value sites as possible.
We will get your content in front of the right people, earning links to your site and ultimately, bringing in more leads and more sales.
-
Plan for success with a goal-orientated content marketing strategy
High quality content will only help your business grow if it has a well-defined strategy behind it.
We’ll work to fully understand your goals and key performance indicators, and design a content marketing strategy to engage customers, drive leads and ensure long-term success.
Content Marketing Case Studies
-
273 %Increase in Social Media visitors to the website
Hallam developed a content marketing strategy for this world leading scientific glassware manufacturer. We delivered high quality enquiries, built social media engagement, and drove targeted... -
76 %Increase in web enquiries in the first 6 months
Indigo is a leading global warehouse and logistics provider, implementing warehouse management software for customers in the UK, Europe and APAC. Hallam is helping them... -
1013Well qualified UK leads generated in just 3 months
Impero provides remote network and device management software. They commissioned Hallam to generate more software trial requests and build brand awareness in the USA and...
