Blog | Hallam Internet

Mark Sansum

Link Building for Ecommerce

Link building for ecommerce is typically seen as one of the biggest SEO challenges facing businesses who transact online. You can optimise your content, create a crawlable site structure, have a hold on all technical...

Read more → 28 September 2016
Eleanor Reynolds

Twitter Lead Generation Cards: Why & How to Use Them

Twitter Lead Generation Cards are one of the many features of paid advertising on the popular social platform. However, unlike other Twitter cards, they don’t require any additional code to be added to your site,...

Read more → 27 September 2016
Tom Whiley

The Ultimate Guide to LinkedIn Conversion Tracking

After years of frustration for B2B advertisers, LinkedIn has finally introduced native conversion tracking for text ads and sponsored content. But what does it mean for you?

Read more → 23 September 2016
Kym Ellis

Google Mobile Update: Intrusive Mobile Popups Affect Rankings

In another step towards improving the quality, speed and delivery of content to mobile browsers, Google has announced an update that will see some websites which use popups or interstitials ranking less favourably.

Read more → 22 September 2016
Lauren Ahluwalia

5 Things I Learnt from Google’s Digital Marketing Course

This year I completed Google's Squared Online digital marketing leadership course, here are a few things I learnt that continue to resonate with me as I carry out my job.

Read more → 21 September 2016
Michelle Collins

Thumbnail Images Appearing in Google Mobile

If you have an ecommerce website, then it's worth knowing that Google has now started adding thumbnail images alongside search results on Google Mobile. Read on to see how these new images are displayed and...

Read more → 20 September 2016
Rainu Bhele

Google Squared Online: More Success for Hallam Internet

Lauren Ahluwalia has successfully completed Google’s Squared Online qualification to become the first member of Hallam Internet to become Google Squared qualified!

Read more → 19 September 2016
Alex Jones

Benefits of Blogging for Businesses – Driving Lead Generation

When you blog, it shouldn’t just be about creating content, clicking publish and hoping for the best. You should consider how blogging can generate leads for your business.

Read more → 16 September 2016
Owen Gill

Google Ad Changes: Bringing Back Yellow Ad Tabs?

Based on results recently seen by a variety of PPC Managers, Google appears to be testing their adverts' tab colours again. We look at the potential Google ad changes that could cause a return to...

Read more → 15 September 2016

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