What Is a URL? URLs are the unique addresses of each web page online. You can see the URL for this blog post in the address bar at the top of the page. The HTTP/HTTPS protocol was recently announced as a small … Continued

If you don’t know how to write headlines, you might as well quit blogging. Your business probably needs a blog. According to a report by digital marketing software developers Hubspot, businesses that commit to blogging receive 55% more web traffic and … Continued

Google is watching your every move, it is recording where you are, and you may not even know it. I’m writing this post from an airport in Portugal, and my Google Location History shows where I am right now, and everywhere I’ve … Continued

Google Analytics Reporting

Notts County Ladies have gone viral on YouTube.  With more than 5 million YouTube views, Ellen White’s goal against Arsenal has achieved the kind of reach that many content publishers aspire to. But why did this content goal viral when so … Continued

Website referral spam has been a problem for several years and this form of artificial traffic to websites cannot be considered as real visitors who are genuinely interested in your products and services. Not only does it result in inaccurate reporting of website data, … Continued

What do local search results look like? Dentistry is a local business, your patients want to find a Dentist close to where they live or work for convenience. So when it comes to Dental Search Engine Optimisation (SEO), the importance … Continued

Competitor Analysis

Hallam Internet is delighted to announce we have been shortlisted in the Nottingham Post Business Awards in the Sales and Marketing Award category. All we can do now is wait to see if your application impresses the panel of judges, and that we have … Continued

One of the most common manufacturing marketing myths is that content marketing is not relevant for business to business (B2B) industries. We often hear: “We are the leading manufacturer in our industry!” “When people want what we sell, they come … Continued

Here at Hallam Internet we come across a number of companies whose websites have been hit by a manual penalty from Google for having spammy links. Here are two mistakes to avoid if you want to get your link removal project … Continued

PPC Management

Videos are included in Google’s search results, beating web pages for specific searches. It is therefore extremely important for B2B companies to develop a strong YouTube marketing strategy. Not only can YouTube marketing can help with rankings, it’s also easily measurable, and … Continued