Ai and Machine Learning

eBooks + Downloadable Content
June 2023: digital marketing report
The constant need to keep up with constantly changing trends while making sure everything is ticking along can be challenging…

Ai and Machine Learning
Is marketing on the brink of its own ‘vinyl revival’?
The line between personalised content and relentless spam is blurring at an alarming pace - and it's about to get…

eBooks + Downloadable Content
May 2023: digital marketing report
May is here which means we’ve got the latest scoop on what’s happening in the world of digital marketing for…

Ai and Machine Learning
Be prompt in adapting to AI: lessons from the ancient history of the 90s
It’s 9:23am. You’ve finished your team stand-up. You’re briefed on your tasks for the day and you’ve already read your…

Ai and Machine Learning
Generative AI and the need for human expertise
Far from a job-killing foe, generative AI technology has the potential to unburden and empower the next generation of marketing…

Ai and Machine Learning
The 13 rules to producing fail-safe AI content
When considering the future of AI, it can evoke a mix of either excitement about how these powerful new technologies…

Ai and Machine Learning
Google Bard vs. ChatGPT: our initial thoughts on the future of AI in search
“AI will fundamentally change every software category, starting with the largest category of all – search” - Satya Nadella, Chairman…

Ai and Machine Learning
AI content writer vs a human: results of our case study

Ai and Machine Learning
How can AI image generation with DALL·E 2 be used in digital marketing?
Ai and Machine Learning
GPT-4: what the heck is it and what is it for?

Ai and Machine Learning
NFT-based marketing and the metaverse: fad, fait accompli – or somewhere in between?

Digital Strategy
Our top takeaways from our ‘Future of Marketing’ event
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