Highly efficient programmatic display at a fraction of the cost
We have a valuable relationship with AdRoll, a cross-channel marketing provider, which puts leading technology within our grasp. Using complex algorithms and a bank of valuable user data, we’re able to target individuals with tailored messaging at times that are most appropriate for them.
We’re also able to use multi-touch attribution reporting to truly understand the value campaigns drive, and the influence they have during customers’ conversion journey.
Although programmatic advertising allows for accurate targeting and is the most efficient way to serve ads, it can also be hard to control without a proper structure. So when we run a campaign, we build it around a primary objective to ensure there is a point of focus – which always delivers the best results.
We’ll also take secondary objectives from clients, as the power of programmatic advertising can mean multiple goals can be achieved – we just ensure these support the primary, rather than work against it.
An extensive reach
With an extensive reach of over 200 leading ad networks, as well as 2 billion active social media accounts, we’re best placed to get you the digital ad space your business needs. Talk to us today about programmatic display.