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Marketing news, opinion and resources from the experts at Hallam. Subscribe to our newsletter and get content like this in your inbox, monthly.

When we speak with clients about their brand - whether it’s reviewing the overarching strategy, ensuring the positioning is still…

In today's digital landscape, protecting your brand from scammers is more crucial than ever. At Hallam, we began receiving an…

Once known as 'the front page of the internet' to now being favoured by Google’s ranking systems and dominating the…

Every month, our strategy team rounds up some of the key trends for you to have on your radar. June’s…

Google Performance Max, which launched in 2021, is a powerful tool for advertisers to maximise their online presence and drive…

The results are in. Online brands utilising their first-party (owned) data are already leaps ahead of the competition regarding customer…

We're delighted to announce that we've been named as Best Large SEO Agency in Europe! Every year, the European Search…

Back for 2024, the Nottingham Digital Summit is the Midlands’ biggest digital marketing event, bringing together hundreds of delegates from…

Google Ads Demand Gen campaigns are a great way to leverage AI within your paid media activity. Its primary objective…

Google’s annual developer conference, Google I/O, was held earlier this week, where we got an insight into how Search is…

As the People and Culture Manager at Hallam, I'm thrilled to share a little bit about how we've transformed our…

With recent research revealing that less than 50% of UK consumers trust businesses—a trend that has been declining over the…

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