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Insights

Marketing news, opinion and resources from the experts at Hallam. Subscribe to our newsletter and get content like this in your inbox, monthly.

News

Hallam wins big at the UK Company Culture Awards 2024

Last night was the final of the UK Company Culture Awards 2024: an evening to celebrate workforces that create a…

eBooks + Downloadable Content

May 2024: digital trends report

As we head into May, Hallam's Strategy team presents a round-up of the latest marketing news, industry insights and current…

News

Meet our new clients: Firechief® Global

With their ubiquitous red fire safety products used in millions of homes, businesses and public spaces across the world, we're…

SEO

BrightonSEO Wrapped: April 2024

From 26th-27th April, some of the Hallam team were fortunate enough to attend the Spring 2024 instalment of BrightonSEO. Now…

Digital PR

Why Digital PR is essential to supercharge E-E-A-T

E-E-A-T, a significant part of Google’s code of quality, is not just about ranking higher in the SERPs; it factors…

Digital Strategy

Marketing strategies for profitable growth in B2B SaaS

With predictions indicating another year of sluggish economic growth, many marketers are grappling with how to deliver improved results with…

Creative

How to make a boring creative, not.

When you’re producing creative for a brand or campaign, it’s a cardinal sin to be boring. The first job of…

News

Our Project Management team continues to go from strength-to-strength

Following a year of great success, we're delighted to announce the growth of our Project Management team. The expansion sees…

Advertising

The Psychology of Ad Clicks: Understanding Consumer Behaviour in Paid Advertising

Every brand, in some capacity, is running digital ads, meaning standing out amongst your competitors is harder than ever. What…

Advertising

A blueprint for advertising an app

In today's world, where smartphones have become an indispensable part of our lives, the demand for mobile apps is skyrocketing.…

News

Hallam bags six nominations for the European Search Awards 2024

The European Search Awards are back for 2024 and we’ve been named as finalists for an incredible six categories. About…

eBooks + Downloadable Content

April 2024: digital trends report

As we head into Q2, economic uncertainty continues to be a huge factor in determining where your marketing budget is…

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