Jack works in the Paid Media department managing the PPC accounts for clients in a wide variety of industries. Working in Paid Media for over 3 years, Jack has gained experience managing budgets ranging from £500/month up to £150k per month.

Jack started in Paid Media after graduating with a Bachelors degree in Computer Science from De Montfort University in 2015. The nature of his degree helps Jack to take a programmatic approach to managing and optimising campaigns, using statistical analysis of historical data to predict future trends and performance.

Jack specialises in eCommerce accounts and has a heavy focus on both the profitability of an account as well as the volume of revenue generated. He also has experience working with lead generation campaigns with service clients, software companies and nationwide events including managing the PPC accounts for the 2018 London Tech Week. An expert in his field, Jack regularly contributes to industry-leading publications such as Smart Insights.

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