With the ability to reach over 90% of internet users across more than 2 million websites, it’s no wonder the Google Display Network (GDN) is a platform advertisers are eager...

Following the development of Smart Display Campaigns, it is great to see new additions for Search Campaigns Text Ads. So what are these new additions and what do they mean...

Team Hallam has been short-listed for two Google Premier Partners Awards, demonstrating excellence in Google Shopping and Display innovation.

You want to squeeze every penny out of your Google Ads budget. Here are 7 tips for improving your pay per click advertising spend.

Advertising on the Bing network is usually cheaper than Google Ads, and Bing has a growing market share. It is easy to import your Google Ads straight into Bing so...

Not sure where to start to improve your website or social media? Here are 10 quick and effective ways that you can jump start your digital marketing.

Interests and lifestyle targeting on platforms such as Facebook and LinkedIn have previously trumped that available on Google AdWords, or as it is now to be called, Google Ads.

You know your customers, and you want to find more people just like them. Google's "similar audiences" can help you to target users that demonstrate similar behaviour to your customers...

With more than 600 delegates and raising £15,280 in charitable donations to Framework, The Nottingham Digital Summit is the largest and most successful digital conference in the East Midlands. See...