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Molly Watters

Paid Media Team Lead

Molly focuses on data-driven, analytical optimisation for multiple client accounts.

Our PPC expert

Molly is a Paid Media Team Lead at Hallam, leading on many of the biggest Paid retainers. Molly has previously led Hallam’s Programmatic and Affiliate offering and is keen to improve clients’ advertising by diversifying channels. Molly has also spent time in Digital Strategy.

Prior to specialising in PPC, Molly was the Marketing Coordinator for a small business, managing all aspects of marketing including events, PPC, social media, content and copy, which means she can liaise with the wider teams at Hallam effectively.

Molly graduated from the University of Nottingham in 2017 with a BA in English and French and, when she’s not at work, can often be found planning her next trip away.

Latest posts by Molly


A blueprint for advertising an app

In today's world, where smartphones have become an indispensable part of our lives, the demand for mobile apps is skyrocketing.…


Advertising in the charity sector

A robust advertising strategy is essential for any company looking to increase demand and grow their business. However, budgets can…


The future of search and the impact on ads

The future of search today is typically split into two parts. Typical search - or search as we know it…

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