This month, we welcomed Carmen as our new Head of Organic. Bringing with her a wealth of knowledge and expertise to the team, we’re confident she’ll play a major part in advancing our current organic offering.

Carmen began her journey in the world of digital marketing over 7 years ago, gaining expertise in content, translations and digital PR specialisms before realising her true calling in SEO. Alongside her impressive background, she’s bringing tonnes of drive and ambition (but don’t get her started on ‘bad coffee’…)

Vision for the future

Joining Hallam, Carmen said: “I have never worked in a company filled with so many talented and passionate people. There’s a lot of work to do, but I am happy to be doing it with a team that believes so much in their capabilities and are always striving for more. My plan is to bring our Organic offering to the next level with data-led, AI-assisted strategies and creative implementations”.

Her previous leadership roles at both agencies and in-house, namely as Head of International SEO & Content at The Hut Group, make her a great fit to harness the talent and passion of our team in the most efficient way.

Welcome to the team

Our Managing Director, Jake Third, said: “Carmen is a significant strategic hire helping us accelerate our organic SEO offering, with a particular emphasis on international SEO. She has an incredibly impressive background, holding leadership roles both agency and client side. I’m delighted Carmen is joining us and excited to see the impact she can deliver for our clients”.

So what’s next in Carmen’s plans for the Organic team’s world domination? Watch this space.

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