Hootsuite is a social media management platform that helps brands keep on top of their social media activity across networks. Read on to find out how to set it up...
Struggling to make the most of LinkedIn? Find out how you can boost your performance by understanding the valuable data offered by your LinkedIn Company Page Analytics.
YouTube marketing doesn’t just help with SEO rankings, it’s good for keeping your branding consistent and what’s more, the results are easy to measure. YouTube Marketing for SEO If you search for...
Facebook ads provide sophisticated and cost effective targeting options for political parties seeking to promote their campaigns in the run up to this week's General Election.
Google is a major investor in Uber. Microsoft owns LinkedIn and Nokia. The web is an incestuous place with tangled relationships. We’ve created an interactive infographic to show the surprising...
Whatever your industry is, it has its key influencers. But how do you find them? Here are some practical tips for researching the most influential individuals in your businesses sector.
SEO (Search Engine Optimisation)
Susan shares the top 27 digital marketing tools she uses on a daily basis. Chosen purely from personal preference, from SEO to social media monitoring, competitor research to conversion rate...
Using Facebook Custom Audience lists is an effective way to get more repeat customers and new ones too by being highly targeted with your marketing.
87% of Pinterest users bought something because of content they saw on the platform, and around 2 million users save shopping pins on boards daily. Pinterest is a natural ecommerce...