SEO
Catch up on the latest news in the fast-moving world of SEO, written by our SEO experts.
Malware Reported in Google Search Console? Here’s What To Do
Google is monitoring the web for websites that are not safe for Google users. What happens when your website has…
What is AMP and who actually needs It?
Accelerated Mobile Pages (AMP) are light weight pages designed to give mobile users a lightening fast experience that is easier…
Google Page Experience Update Explained
On May 28th 2020 Google announced an impending algorithm update focusing on measuring page experience for users. It won’t be…
Google’s getting smarter: it’s high time to rethink your SEO approach
Google has given advanced notice of a major switch towards incorporating UX metrics as ranking factors. SEO is becoming exponentially…
What makes a “bad link” when link building for SEO?
Getting other websites to link to your website is one important factor in improving your rankings in the search engines.…
4 tools you can use to keep an eye on your competitors
I'm sure you often ask yourself "What are our competitors doing?” and “How can we get the upper hand?” Here…
How can a small e-commerce site compete against big brands?
As a small online retailer, you’re may find that those ranking in the top few positions for what you’re selling…
What Are ‘Soft’ 404 Errors and Will They Affect My Rankings?
Soft 404 errors are different from the usual 404 errors and can be harmful to your site. It is important…
Log File Analysis: 9 Actionable Ways It Can Be Used for SEO
In this piece, we’ll cover what log files are, why they are significant, what to look out for and which…
What does Keyword (not provided) mean in Google Analytics?
What keywords do users search for to discover your website? Your Google Analytics may not show the keywords, with the…
UTM Codes: How to Track Campaign URLs in Google Analytics
This post explains how to set up URL tagging using UTM parameters and provides an overview of the different uses…
What is a Local Citation? Local SEO
Promoting your business is all about gaining trust. Citations can help gain this trust and get your business seen in…
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