SEO
Catch up on the latest news in the fast-moving world of SEO, written by our SEO experts.
How to balance UX and SEO considerations
More often than not, when it comes to UX and SEO considerations when building a website, there isn’t a huge…
Visual search: what you need to know
Alongside the increasing importance of voice search in the SEO world, visual search technology continues to advance. What is visual…
How to find and steal Google featured snippets
According to a study carried out by SEMrush on 80 million keywords, 41% of keywords that include a question have…
5 proven types of guest blogs that earn quality backlinks
Are you struggling to create linkable guest blogs as part of your SEO strategy in 2018? Here we identify 5…
What you need to know about optimising for mobile in 2018
Mobile SEO is more important than ever. With Google’s move to a mobile-first index and the ever-growing use of mobile…
Social Media Marketing as a Link Building Strategy
Social media marketing plays an important part in digital engagement. As Google’s focus on high quality, shareable content continues, social…
Content Pruning: What Is It and Why Is It Important for SEO?
If your website is very large and has a legacy of blog posts or product pages, then content pruning should…
PDFs get crawled, indexed and ranked in the SERP, but they are often forgotten about when it comes to SEO.…
How to optimise your web images
Wish your clients would stop asking "Why is my page speed so bad?". These simple steps will ensure you create…
Is there a difference between the singular and plural version keywords when it comes to SEO?
2 New Google Tools for Mobile That Will Increase Your Revenue
The digital marketing industry is one of the most dynamic and exciting industries to be employed in. Google is still…
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