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Facebook Advertising – Advantages & Disadvantages

Facebook advertising can be a brilliant way of getting your name out there to the people you want to see it. When you think about how many people are on Facebook (over 30 million accounts in the UK alone), the chances are that your target market are on there too.
In fact, Facebook is so popular t...
Learn how to get the most benefit out of your customer reviews by following the advice and tips outlined below in order to help increase your current level of business by providing your customers with credible information that will help them to make a decision. How do online reviews create benefi...
Following on form Susan's post last week on what's wrong with Google's personalised results I thought this would be a fitting time to point you towards DuckDuckGo - an alternative to Google that has some really cool features. Founded by Gabriel Weinberg, DuckDuckGo positions itself as a search en...
When you search Google, it is likely you will get different results than the ones I get. Google is personalising the search results based on each of our behaviour. Is this a good thing, or a bad thing? I think personalising the search results is like feeding a child a strict diet of chicken nu...
Hashtags, marked with the # symbol, are a feature of Twitter that allows grouping of Tweets around a particular topic. Twitter moves so fast that your Tweets are lost in cyberspace before you know it, and you can't be sure that anyone's even seen them. With hashtags, you can bring your Tweets, ef...
A 301 redirect is an electronic map that is used to tell a web browse that it should take visitors of a particular page to another page on your website or from one website over to entirely different website. Used properly, 301 redirects will help your website to rank higher in organic search listi...
